Digital evolution and technological advancements are being made each and every day, and it is argued whether new technology like social media is creating better-informed and more knowledgeable citizens of society, or if it actually does more harm than help.
Coupled with market research, clear objectives, and the appropriate digital marketing strategy, digital marketing can be a great way for brands to better connect with their audience.
Audiences rarely need to leave Weixin to open a mobile browser, read news, or make a purchase, which is not only convenient to audiences but also helps Weixin keep the audience engaged.